Enterpreneurial Orientation and Sme’s Performance in DKI Jakarta Province: The Role of Religiousity as A Moderator
DOI:
https://doi.org/10.30983/gic.v1i1.150Keywords:
Tourism SME’S Performance, Entrepreneurial Orientation and ReligiosityAbstract
Small and medium-sized enterprises (SMEs) are an essential contributor to emerging countries’ economic growth, like Indonesia. The big role of SMEs can be seen from the contribution of SMEs to GDP (Gross Domestic Product), which is 61.07% or IDR 8,573.89 trillion. However, SMEs have been struggling to sustain their performance especially in the pandemic era. The contribution of SMEs for example in the provinces of DKI Jakarta, Bali and West Java experienced the worst contractions, amounting to -30.61 percent, -28 percent respectively -39 percent and -26.58 percent during the pandemic era. Thus, this study aims to re-examine the impact of SMEs’ entrepreneurial orientation (EO) on tourism sme’s performance. This study has also studied the mediating role of religiosity and tourism sme’s performance. This study employed a structured questionnaire for data collection, with a cluster random sampling, where the unit of analysis is the manager or owner of SMEs. The data are analyzed using partial least square structural equation modeling (PLS SEM).
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